LQD Skin The Men Behind The Brand

“Everybody looks at the successful people and says I want to be like them. I look for the person who has failed the most times and just keeps going.” – Anthony McDonough, Lqd Skin Care owner.

If you haven’t heard of Lqd Skin Care yet, trust me, you will soon because it’s about to be ubiquitous. I was chuffed recently to have the opportunity to shoot the gents behind the brand Anthony McDonough and Chris Glebatsas.

The passion that these guys have for health, wellness and running their business is infectious. I was re-inspired and re-energised about my own business ventures as a result of spending time with them.


We shot Anthony and Chris in four different looks in just over three hours, and with location challenges due to unplanned for wet weather. They say never work with kids or animals, but Spartacus was fantastic talent (as you can see).

This short video gives you a sneak peek at the shoot and some insight into what it’s like to run a globally successful business.

For More info go to


More from my shoot with Anthony and Chris coming in part two of Lqd Skin Care: The Men Behind the Brand.

Styling & Creative Direction by Arrnott Olssen – Videography by Angus McGuigan


Arnie, Rogue Homme editor.