On Tuesday 23 February, THE UPSIDE hosted its first event since launch as a thank you to friends, family, industry and media for the ongoing support of the brand since its launch in 2013. The event also coincided with a recent milestone for the brand having launched menswear, THE UPSIDE MAN just this month by new designer Matty Bouris.
A family affair, guests and their children were hosted to a relaxed, chic garden party at private venue in Darling Point with harbor views. The charismatic Franchi brothers from The Italian Bar restaurant made pizzas for guests serving them straight out of a traditional pizza oven on site while guests sipped on VDKA 6100 summer cocktails and hydrated with Fiji Water as the sun slowly went down listening to the tunes of Bob Dylan and Jack Johnson.
Key VIP attendees:
Jodhi Meares, Founder & Designer
Nick Youngquest, Ex-NRL player & international model