MR PORTER have launched “The World’s Best Shoes” edit! Featuring a curated selection of 13 categories from more than 90 of the world’s best luxury, designer, premium and limited-distribution footwear brands, the edit is the most comprehensive and first-rate shoe selection available online.
To commemorate the launch of “The World’s Best Shoes”, MR PORTER will be welcoming eight exclusive capsule collections across a variety of specialist shoemakers and leading designer brands including: Edward Green, Grenson, Officine Creative, Viberg, Filling Pieces, Marsèll, Neil Barrett and Christopher Kane. Within the expansive and increasingly-popular sneaker category, MR PORTER willalso launch the latest Yeezy x adidas Originals, the adidas “Primeknit” Stan Smiths, and a selection of new Nike Tier Zero sneakers styles throughout the month of October.
MR PORTER will also be launching a series of four #shoegame Instagram contests – the first, “The View From Your Shoes”, began on 1’st October in line with the launch of “The World’s Best Shoes” on MR PORTER’s Instagram channel: @MRPORTERLIVE. To enter, contestants will need to take a picture wearing their favourite shoes, and share the view. The prize will be a pair of shoes of their choice, plus a £1,000 gift voucher.
“Since launching MR PORTER we have always aimed to offer our global audience the world’s best shoe brands, whether they are sneakers from New York or handmade shoes from Northampton or espadrilles from Spain. We now believe that we truly do have an unparalleled selection with the best edit under one digital roof. To celebrate this we have enhanced the on-site experience to make the information and purchase path as easy as possible, and we have worked with a number of designers to create exclusive capsule collections, which will release on site during October as part of our month-long celebration of shoes on MR PORTER.” MR PORTER Buying and Sales Director, Toby Bateman
“We are proud to be the only destination where you can find such a class of shoes with as much diversity and range. At MR PORTER you can access a French hand-made, hand-polished Berluti whole-cut; a Northampton made John Lobb, Edward Green or Church’s; an Italian made Officine Creative or Marsell; an American made Yuketen or Red Wing; a Canadian made Viberg; or a Spanish Castañer espadrille – right through to the most exclusive and sought-after Tier Zero sneakers from Nike onto the most iconic and classic Stan Smith from adidas, Old Skool from Vans, and Chuck Taylor from Converse.” MR PORTER Buying Manager, Sam Lobban.
by Arrnott Olssen
Editor Rogue Homme
