I had the pleasure recently of attending the launch of De Lorenzo’s latest hair care range, Thermal Protection System to safeguard hair from the damage caused by intense heat. It was beautifully set up and the three brothers who run this family owned company were present, to talk us through the range and its benefits…
De Lorenzo has created a new Thermal Protection System to safeguard hair from the damage caused by intense heat. Meet Defence; the scientifically engineered formulation using exclusive AquaThermTM Complex technology to provide the ultimate anti-breakage protection. Infused with organic Argan Oil, Defence leaves hair luxuriously silky, conditioned and with opulent shine.
What sets the Defence range apart is its sulphate and paraben-free formula which has been proven to reduce hair breakage by thermal styling tools by up to 88%. The secret to Defence’s outstanding performance is AquaThermTM which is a new generation of molecular wheat protein, polymers and loss. The range has been designed as a system, to be used as a complete regimen for all hair types: ceramides to offer heat activated conditioning and protection against thermal damage and moisture loss. The range has been designed as a system, to be used as a complete regimen for all hair types: ceramides to offer heat activated conditioning and protection against thermal damage and moisture
The Products
Defence Thermal Shampoo
An Argan oil smoothing shampoo that dramatically reduces the damage caused by thermal styling tools. This unique sulphate and paraben free formula locks moisture within hair, improving texture, manageability and shine while protecting hair against breakage, split ends and colour fade.
RRP: $25.95, 240mL
Defence Thermal Conditioner
An Argan oil smoothing conditioner containing AquaThermTM Complex Technology that provides heat activated superior conditioning properties reducing the damage caused by thermal styling tools. This unique formula restores elasticity and delivers instant radiant shin
RRP: $25.95, 240mL Defence Extinguish Spray
Defence Extinguish Spray
A thermal spray essential for protecting hair against heat damage and providing humidity resistant smooth hair. This unique and best selling thermal protection spray shields hair from breakage and split ends providing protection against 240oC and a delivering a natural soft hold and stunning shine thanks to the infused organic Argan Oil.
RRP: $26.95, 200mL
Defence Argan Finishing Oil
A long-lasting finishing oil that replenishes dry, brittle hair and eliminates frizz. Infused with organic Argan oil and specialised elastomers, the formula is easily absorbed leaving the hair silky, conditioned with a diamond shine.